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1、BAF Lenovo s Takeover OfIBMs Personal-Computer Business BAF E B AnameC D BAF The SummaryLenovo if the CEO of Lenovo wants to make a great decision, there must be a team support behind. Liu chuanzhi said, when Lenovo merged IBM s PC business ,he saw that the trend of computer market is massive growth
2、 of customers in consumption(消 費(fèi) 類 客 戶 )and the reduce of customer in commerce(商 業(yè)類 客 戶 ). BAF Some behaves of cross-cultural conflicts But it is a pity, because of Amelias short-term behavior; he refused to invest in the long term project and develop consumer market. Although Yang Yuanqing disagree
3、d with him, but Amelia was a stubborn man and thought he is an experienced manager. Yang cant change its decision for the entire situation. The result is that Lenovo cant withstand the challenge in front of crisis BAF Communication-The solution of the crisis LiChuanzhi said: “I have awarded the key
4、of problem. In the past, the short-term behavior of executives decided that Lenovo wound be the fatal problem sooner or later. If this fatal problem is not solved, Lenovo cant recover. So we must take some measures. BAF Communication-The solution of the crisis First, replace the CEO of Lenovo- Ameli
5、a by Yang Yuanqing who are experienced and professional. Second, Liu Chuanzhi returned to the board of directors and serves as the chairman. He strengthened internal communication, condenses force of Lenovo and supports the work of Yang Yuanqing. Third, adjust the strategy, hold the Chinese mainland
6、 market, and explore the overseas emerging markets. BAF Patience-Successful CommunicationLiu said : We should communicate with foreigners with respect and compromise. If not, you will failed to do something. Therefore, when others opinion in the board of directors differs from mine, I would tell mys
7、elf to remain patient in mind, I have to make others in the board of directors agree with my opinions, gradually, and bring the whole board of directors together. BAF Walks out of the crisis Lenovo overseas markets began to make profit for the first time and most of emerging markets also profit by L
8、ius return after ten months. BAF Characters introduction- Liu Chuanzhi Liu Chuanzhi, Lenovo founder, retired after winning merit in 2004 when Lenovo had established overseas development target and he felt overseas development has been stable . In 2009, he came back to be the chairman of directors wh
9、en Lenovo encountered the crisis. Back BAF Characters introduction - Yang Yuanqing Yang Yuanqing became the president and CEO of the Lenovo Group from the beginning of 2001 , Yang led the Group successfully constructing the brand -Lenovo, and organized acquisition of IBM - PC. In December 8, 2004 he
10、 became the chairman. In February 5, 2009, Yang returned to the CEO position when Liu back to be the chairman. Back BAF ThinkPad The ThinkPad line of laptop computers and tablets was originally designed, developed and sold by IBM but is now produced by Lenovo. ThinkPads are known for their boxy blac
11、k design, which was modeled after a traditional Japanese Bento lunchbox. Lenovo purchased IBMs personal computer business and acquired the ThinkPad brand in 2005 Back BAF Characters introduction- Bill Amelio Joining Lenovo Group in December 2005, Bill Amelio served as senior vice president, Asia-Pacific and Japan. Together with Steve Felice, Mr. Amelio leads Dells operations throughout the region, including manufacturing and customer-service centers in Penang, Malaysia, and Xiamen, China. Back BAF
管理溝通 Lenovo收購(gòu)IB
